C. & J. Clark is a British footwear manufacturer and retailer founded in 1825 based in Somerset.
As senior designer within the marketing department at Clarks HQ, I played a key role in rebranding the business in 2015. I personally oversaw production of comprehensive brand guidelines, packaging and store design.
Design / Brand Identity / Packaging
As part of every seasonal marketing campaign, a collection of ‘look books’ are produced to promote the ranges as part of a expancive PR toolkit. I designed the below books to reflect the tones and art direction of the seasonal lifestyle shoot, which took place in the west end of London.
